The Web Designer
Freelance Web Design
I am a freelance web designer providing professional freelance web design services at reasonable prices. My goals for every site I build are to:
- Communicate the message of the business or organization
- Reflect your marketing strategy
- Design for your target audience
- Provide a usable interface
- Be accessible to as many people as technologically possible
I will be happy to work with you and/or your marketing team to create a site that meets you strategic and marketing goals. For your website needs, Contact Me.
About Aricia Leighton, Web Designer
Background
I have been designing web sites for more tha 15 years. I am currenlty employed at Bakersfield College as a Web Content Editor. Developing content for higher education comes with a unique set of challenges such as adherence to the WCAG AA standards, serving a diverse audience of prospective and current students, faculty, staff, and community. I must continually balance the objectives of the state chancellor, the college district and college administrators and quality and engaging designs for the various audiences. I love serving my community by serving Bakersfield College.
For ten years I developed intranet pages for the San Diego Unified Port District (a.k.a. Port of San Diego). Not only did I provide important information about departments and Human Resources policies accessible to employees at their desks, I improved processes such as the tuition reimbursement program, by creating online forms. Employee satisfaction was increased with the simplified process and improved response time from one week to 24 hours.
I also volunteered to create a fund-raising site targeted at the Port employees and Port tenants for the Port of San Diego Harbor Police Baker to Vegas marathon team in my spare time. Through my efforts, the team raised over $2,000 for their first year of fund‐raising.
Goals
I enjoy continually honing my skills through study and practice. I freelance as a hobby and to hone my skills with different types of sites with different types of audiences. My goals are to design attractive sites that are:
- Accessible
- User friendly and engaging
- Communicate Effectively
- Market the Brand
- Responsive (Designed for mobile as well as desktop)
Qualifications
- Bachelor of Arts, English, University of California, Berkeley ()
- Associate in Science, Web Design, Cerro Coso College ()
Skills
- HTML5
- CSS3
- JavaScript
- PHP
- Adobe Dreamweaver
- WordPress
- Adobe Photoshop
- Writing, spelling, grammar